If you'll pardon my speaking and consider my following comment as a third party critical analyst, I have noticed some similarity between your comment and a run-of-the-mill clichéd advertisement. Consider the following:

Time to get to the next level now. The first line is snappy and to the point. Moreover, it is in your face and ambitious: concise, yet still conveying a sense of urgency.

You should additionally note in the succeeding sentence racergr uses a completely separate line to insist, ("You should be using..."), that you should be using the "easily noted citation manager complete with hyper-link". This seems innocent enough until we do a Ctrl-F of "citation", which yields us 42 results at the time of this writing, minus the above comments' four uses of the word "citation". For those that are unaware, it is quite easy to write a script to identify unique keywords that relate to a product you own and then insert a "calculated" comment.

In the next paragraph, we see the use of strong, unnecessary CAPITALISATION, possibly to highlight one of the selling points of the product. Regardless of the words that are capitilised, our eyes are still drawn to it.

Now consider the rest of the comment, as well as it as a whole. We see strong use of the buzzwords "integrate with word", "expensive", "student", "open source", "automatically" and even the trivial "if you think" in the last paragraph.

Finally, I would like to draw your attention to the poor language used in this comment. It might be slightly more subtle than your average "their", "there" and "they're" mistake, but nonetheless, it does seem to be poor language usage:

Also, there are some open source.

I understand (obviously) that some Redditors might not have English as their primary language. It has also occurred to me that I might be reading way too much in to this comment (in which case you should probably read the TL;DR). No offense meant racergr, I do not mean to insinuate that you are trying to flog a product. If you are confused by my comment however, please refer to the end of the second sentence of this paragraph.

TL;DR: I'm a bit drunk and was waiting for Shameless to buffer. None of the above is really heart felt.